Finding Your User
We start every event marketing campaign with a deep dive into the target consumer. We use industry-leading research and social media listening tools to identifies their social habits, purchase decisions and day-to-day activities. This allows us to highlight:
- Where we can intersect your target consumer
- What type of engagement activities will excite them
- What stage of the path-to-purchase they’ll be in when we engage them
- What type of follow up communication will be most effective
Creating the Experience
Then, a cross-discipline team develops an engaging, memorable brand experience and a corresponding logistical plan that brings your brand to the right people at the right time.
Our event marketing services include:
- Hiring and training promotional brand ambassadors
- Identifying key markets and a tour schedule
- Developing brand-centric events
- Establishing brand presence at existing events
- On-campus marketing
Contact us to talk about how event marketing can enhance your marketing plan.